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Spoiltchild Design

How To Buy Print Media Advertising

Michele Neylon offers great tips on how to squeeze the best from your advertising budget.

Quote:

A few things I have learnt over the years:


  • * Don’t expect your first ad to have a huge impact

  • * Rate cards are open to negotiation

  • * Don’t let them design the ad for you

  • * Don’t take their stats at face value

  • * If the price isn’t right walk away

  • * If you’ve never heard of the publication or seen it be careful


Really it applies to any media, online and off.Go check it out.

  1. Glad you approve :)


    Michele    Jul 18, 08:05 AM    #